Carra Pet Foods are delighted to partner with Prins Petfoods, manufacturers of premium, 100% natural, complete dog and cat foods. Prins specialise in pressed dog food – learn more about the differences and advantages of pressed food and Prins range below.

See how the production process of pressed kibble differs from regular, extruded kibble

Prins make their (cold) pressed kibble at a temperature of around 75 degrees Celsius. The comparatively low temperature means the ingredients are exposed to a minimum heat load. As a result, the nutrients are retained.

Only the best

Prins follows the highest quality standards GMP+ (Good Manufacturing Practice) and HACCP (Hazard Analysis and Critical Control Points). This means that not only the raw materials, but also their suppliers, must meet high standards. Before the raw materials are unloaded from the trucks Prins thoroughly check the shipment. Only if everything is to Prins satisfaction do they then move it to their storage facility. Due to their tight inventory control, all Prins ingredients are used at their freshest.

 Did you know?

• All the raw materials that Prins use are of comparable quality to products for human consumption.

• Prins always know exactly which raw materials went into which bag. That’s a comforting feeling!

Because (cold) pressed kibble is highly concentrated, it takes up less space. In comparison to extruded kibble, serving sizes are smaller and more easily digested.

Ideal for active dogs…

The smaller volume is less taxing on the digestive system, making it perfect for active and sporting dogs. Moreover, once ingested the (cold) pressed kibble disintegrates in the stomach resembling a pile of loose sand, which makes for easy digestion and the gradual absorption of nutrients. Extruded kibble, on the other hand, swell up when mixed with the stomach juices and only after that do they begin to disintegrate.

…and pregnant dogs

Also, pregnant dogs can benefit from the high density of nutrients found in (cold) pressed kibble. A dog at the end of her pregnancy may eat less because the almost full-grown pups are pressing on her stomach, while this is the very time she needs more energy rich food. With the smaller portions of (cold) pressed kibble, she receives the necessary fuel. That can also be an advantage for pups when learning to eat solids: with the (cold) pressed kibble they receive more nutrients and energy than with extruded kibble.

That makes a difference!

Because all the nutrients are pressed together in a way that avoids air being trapped inside, the pressed kibble takes up less space, not only in the stomach but also in the packaging. For 15 kilos of pressed kibble we use the same size packaging as for 10 kilos of extruded kibble, and 3 kilos of pressed kibble fits in a 2-kilo bag for extruded kibble. This saves around 30 percent in packaging materials. In addition, more kilos of kibble fits on one pallet which reduces transportation needs, and because of the lower temperature, less energy is used in production.


Many dogs enjoy pressed kibble, making it ideal for fussy eaters. Other dogs just need to get used to the pressed kibble. This may be because there are no artificial flavours or other additives in Prins kibble, or because pressed kibbles are not covered with a layer of fat as extruded kibble is. With pressed kibble, oils and fats are processed at the same time as the other ingredients. Due to the high temperatures used to produce extruded kibble, it’s not possible to add sensitive fats during production so they are added later

Less is more

Experience the benefits of pressed kibble:

• Prepared at a lower temperature

• Concentrated food, smaller portions

• Less taxing on the stomach, ideal for active dogs

• High digestibility

• Good acceptance, ideal for fussy eaters

• Less impact on the environment